What we do.

smplfy is a Chicago-based web development firm and we are passionately committed to beautiful, clean, responsive design. We offer a complete set of services that make rapid deployment simple for you.


If you need a website that is informative, simple to edit, and extremely flexible, Wordpress is a great option. We do complete Wordpress site design and setup, and will provide you with the tools you need to get it hosted and on the web with minimal effort.


Search Engine Optimization (SEO) is critical to marketing your business on the web.  We will optimize your website content so that the most people will have access to you and your business.  We can also assist with online marketing tools like Google AdWords to get your site noticed.


An identifiable brand can set you apart from your competitors. We do complete logo and brand identity design or we can use your current logo and artwork to create a brand new web solution. A clear brand identity tells your story and creates a consistent impression on your clients.

Powerful Websites

Wordpress let's you create powerful, beautiful websites quickly with all the customization you could ever want. Smplfy can help bring your vision to reality.

Why smplfy?

smplfy isn't just another website or Wordpress developer. We are committed to really listening so that we can truly understand your needs, goals, concerns, and personal taste. With this information we make it SIMPLE to set up the perfect solution.


Beautiful Design

To create an effective solution, a clean, functional design is critical to a seamless user experience.

Latest Technology

With technology ever changing, smplfy is committed to staying ahead. Set your organization apart with a modern solution.

Make it Easy

We set you up: domains, hosting, design, implementation - and make it easy for you to make changes.


{ BLOG }

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How important is great design for your website?

As a business owner, you are inundated with the day-to-day.  Running a business is HARD!  Most people don't think about...
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How important is great design for your website?

How to work from home and not watch youtube all day.

Some easy ways to make your work from home productive, enjoyable, and free of random cyberspace noise. I've been involved...
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How to work from home and not watch youtube all day.

9 Reasons Why WordPress is the Perfect Option for Most Small Business Websites

Several of my customers are interested in learning more about Wordpress as a Content-Management Solution (CMS) for their business.  I...
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9 Reasons Why WordPress is the Perfect Option for Most Small Business Websites


At smplfy, we use a number of third-party solutions to meet your needs. Because of the outstanding support and reasonable pricing we have received, the following services are regularly used for hosting and domain registration for Wordpress and Web-based solutions..


Our Clients

Some individuals and organizations we have recently worked with.

About me

My name is Daniel Busse.

I am the owner, founder, and developer behind smplfy.

  I've worked in technology for the past 16 years. Through all my work I have found one thing lacking with most service-oriented technology companies: simplicity.  You know that technology is important to stay ahead in your business, but it's difficult to have the knowledge and time to take advantage of these powerful tools.  My goal is to take the technologies available and make them simple and productive for you to use.


I have a background in computer hardware and mobile devices.  I've been doing custom web development for the past 7 years and have been involved in several tech startups as a developer and designer.  My passion for design led me to Wordpress which allowed for rapid deployment and can be extremely powerful and simple to use.


I may utilize any of the following technologies in the creation / deployment of your solution:

  • Wordpress content-management system
  • HTML 5, CSS 3, MySQL, PHP, Javascript, AJAX, Web APIs
  • Adobe Creative Suite


Thank you for your interest in smplfy! We appreciate your interest. Please complete the form below for more information and we will respond promptly.


    Your business is super important to us and we are excited to work with you! Although we would love to build websites for everyone, smplfy is focused on building quality, custom solutions and is focused on the end-to-end product. Click here to find out if smplfy is right for you and your organization.